Here’s a scary loophole to Yelp’s content guidelines: what if someone has an interaction with your business, but doesn’t actually do business with you? Here’s a review that someone left for a plumber in Redwood City: Her chief complaint is that she was not a customer, so is this still a legitimate… Read More »Do you have to be a customer to leave a Yelp review? Nope!
Thanks to everyone who joined us at today’s Pleasanton Young Professionals presentation, where we covered the basics of SEO and social media marketing. You can use the following guide to reference what we covered and access a few of the tools that we mentioned in the presentation. If you have any… Read More »Our Pleasanton Young Professionals Presentation: A Wrap Up & Reference
It’s happened to the best of us. A customer goes on Yelp to leave a review, ends up writing a 5 star masterpiece longer than most Hemmingway novels, and Yelp filters it out. Not only is your business deprived of an awesome review – chances are that your formerly satisfied customer is a little ticked off, too. So what do you do about it?Read More »What To Do About a Filtered Yelp Review
Pop culture has an obsession with all powerful computer nerds. Every day, you’ll find countless stories of hackers scoring free phone service with Captain Crunch toy whistles, 10 year old girls finding iOS exploits that the experts missed, and international masterminds slipping through ‘impenetrable’ government firewalls. These kinds of stories are so extreme, and so common, that it’s easy to believe that every other 20-something with a computer can single-handedly crash the Shanghai Stock Exchange with the touch of a button.
Meanwhile, in the real world, most of us full-time computer nerds are just as mortal as the rest of you. Just because we can manually open the port on a router to unblock Skype or launch Teamviewer to take control of your computer doesn’t mean that we can move mountains. In the web development and SEO worlds, especially, even the industry’s best and brightest are subject to the whims of Google, Mozilla, Yelp, and hundreds of other major players.
Today, we’re going to take a look at what webmasters can’t do, how you can help make their efforts more effective, and how you can get much better results online without a lot more effort.Read More »What Your Webmaster Can’t Do For You
If I had a dime for every time a business owner tore into Yelp, I’d already be retired.
It turns out that the internet’s most popular business review site, at over 100 million registered users, still isn’t popular with everyone. Many business owners, users, and bipeds in general tend to hate Yelp’s lack of transparency, aggressive sales staff, and the amount of power that they give to relatively anonymous users. If you don’t believe me, just check out Yelp-Sucks.com, a few recent horror stories from small businesses, or Yelp’s laughable 3/5 star rating on their own website.
Today, we’ll talk about how much Yelp can suck, we’ll take a look at some of the biggest complaints about Yelp, and then we’ll see what we can do about them.Read More »Who’s Afraid of the Big Bad Yelp?