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is Hummingbird good for your business?

Is Hummingbird Good for your Business?

Don't Be Afraid - Google Hummingbird helps local SEO for good small businessesRight now, the bird is the word. From Bloomberg to Mashable, everyone is talking about Google’s Hummingbird update. Search for Hummingbird on SearchEngineJournal, one of the SEO industry’s leading publications, and you’ll find roughly 2,000 results. Even my dad, who still uses Windows XP at home, wanted to know “is Hummingbird good for your business?”

That’s the million dollar question, after all.

There are plenty of articles out there trying to dissect every official word on Hummingbird, but today we’ll take a quick look at what it really means for you and your business.Read More »Is Hummingbird Good for your Business?

What the New Google+ Mobile App Additions Mean to Small Business Owners

Keep Calm and Plus One - the G+ mobile updates just made it much easier to use for small business ownersGoogle+ just won’t sit still. If you haven’t taken advantage of the platform yet, now is definitely a good time to start. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work.

While the redesigned apps actually cover a lot of ground, there are four updates in particular that Google wants to you know about. Here’s what they mean for you.

Photo editing within the Google+ app itself just got a lot easier. With instagram style options, plus basic crop, rotate and contrast tools, it’s easy to turn a quick snapshot into something worth sharing.

New photo editing options
So what?

Encourage your employees to ‘brag’ in pictures about their accomplishments, even if it takes a minute out of the workflow. If your electricians replace an electrical panel, turn it into a before & after. If your chef comes up with an awesome special of the day, get a picture online. If you take pride in your work, let it show.Read More »What the New Google+ Mobile App Additions Mean to Small Business Owners