passwords

Pop culture has an obsession with all powerful computer nerds. Every day, you’ll find countless stories of hackers scoring free phone service with Captain Crunch toy whistles, 10 year old girls finding iOS exploits that the experts missed, and international masterminds slipping through ‘impenetrable’ government firewalls. These kinds of stories are so extreme, and so common, that it’s easy to believe that every other 20-something with a computer can single-handedly crash the Shanghai Stock Exchange with the touch of a button.

Meanwhile, in the real world, most of us full-time computer nerds are just as mortal as the rest of you. Just because we can manually open the port on a router to unblock Skype or launch Teamviewer to take control of your computer doesn’t mean that we can move mountains. In the web development and SEO worlds, especially, even the industry’s best and brightest are subject to the whims of Google, Mozilla, Yelp, and hundreds of other major players.

Today, we’re going to take a look at what webmasters can’t do, how you can help make their efforts more effective, and how you can get much better results online without a lot more effort.Read More »What Your Webmaster Can’t Do For You